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Starts profit-making!
We are not talking about Peepli [Live] opening day collections, the reports are yet to come, but how easily the movie has recovered its production cost before its release.
Peepli [Live] satellite rights have been reportedly sold for Rs 100 million that is Rs 10 crore, while its budget is also Rs 10 crore approximately. Directed and scripted by Anusha Rizvi a journalist by profession, Peepli [Live] is a non-commercial film promoted like a mainstream Bollywood flick, thanks to its producer Aamir Khan.
The movie will release on 600 screens in India and on 100 screens abroad, first ever for an off-beat film. However, Bollywood fans in UK have to wait for a while. As a source tells a tabloid, the movie will hit Britain theaters on September 24.
The film is garnering good response from the critics.