SMI World First Binocular Eye Tracking Glasses

SensoMotoric Instruments (SMI) have managed to cobble together what they deem as the “World’s First Binocular Glasses-Type Eye Tracker”.

Eye tracking can be a good means of testing a variety of things, like brand awareness at the point of sale, user experience on mobile devices, man-machine interaction, professional training in sports, etc.



Worn like a normal pair of glasses, it boasts an HD scene camera that records where the test person is looking, all with a very high level of detail too.


Tiny graphical elements on text and mobile devices can be captured over close and far distances, with an optimized field of view.
Two extra, small cameras are placed on the rim, their role being to record eye movements and map the gaze point into the scene video.
We have more than twenty years of experience with the development of mobile eye tracking systems. The SMI Eye Tracking Glasses combine cutting edge electronics design with advanced algorithms to automate all critical aspects of mobile eyetracking that in the past needed explicit user attention, says Christian Villwock, director of SMI’s Eye and Gaze Tracking Systems business.
The result is a truly disruptive solution, that allows our customers to achieve an operational productivity and data quality that was impossible to reach before.
The binocular eyetracking and automatic parallax compensation inherent in the SMI Eye Tracking Glasses delivers accurate and reliable data over all distances of view.

Finally, the eye tracker has fully interchangeable sun glasses and, thus, can even be modified for use in outdoor environments such as driving a car.

 
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