Reliance Communications (Rcom) has launched Free Facebook Fridays offer for its prepaid GSM customers that enables them to access Facebook for free without any data charges, account balance or deductions from their preferred data pack on Fridays. It is not clear if this offer is for a limited period. Rcom had already launched several offers, including free Twitter access for three months, and Facebook and WhatsApp packs and more.
Regarding the new offer, Reliance Communications said:
Free Facebook Fridays provides an excellent opportunity to such customers to explore the Internet, allowing them to connect freely with their friends and family on Facebook, without having to worry about data plans and charges. ‘Free Facebook Fridays’ is one of the many initiatives RCom is taking to drive smartphone penetration and data adoption in the country.
Gurdeep Singh, Chief Executive Officer, Consumer Business, Reliance Communications Ltd, said:
We are delighted to offer this compelling proposition to our customers who have a strong affinity towards social networking, especially the youth segment.
Kevin D’souza, Head of Growth and Mobile Partnerships, Facebook India, said:
Such initiatives by Reliance Communications help make the Internet affordable and get more people to access the Internet in India.