To celebrate its 20th anniversary, Opera Software has launched Web on Wheels (WOW) in India, featuring a WOW car that provides free Wi-Fi access to those in range. This is aimed to encourage new users to get online and experience the internet from their mobile phones.
Over the next 10 months, the WOW car will travel across India, covering 20 cities starting from Agra. The car will be stationed at multiple locations throughout the city for 20 days each. After Agra, the WOW car will travel around Lucknow. Its next stops are Kanpur, Varanasi and Allahabad. It will hit the road in phases, first covering the northern belt of India, said the company.
When WOW Car reaches your city, you can connect to the Opera Wi-Fi connection and browse for free for 20 minutes each day. There is no limit to the amount of data that can be used during this time or the websites and apps that can be used with this free internet service, said Opera.
To access the WOW car’s free internet, mobile users must take the following steps:Regarding the new initiative, Sunil Kamath, Vice President for South Asia & South East Asia at Opera Software, said:
- Switch their phone’s Wi-Fi setting to ON and select Opera Mini free Wi-Fi from their wireless network options.
- Open the Opera Mini browser. A sign-in screen will appear.
- Sign in by entering their details and a one-time password.
Today, almost everyone has a mobile handset that is capable of accessing the internet. However, many users are reluctant to use the mobile internet due to a lack of awareness or the perceived high cost. We hope Web on Wheels can help in lowering the barriers for new users to come online. At Opera, we strive to bring the web to everyone. This year marks our 20th anniversary. With Web on Wheels, we want to give something back to our users and hope to help more people see how fun and educational it is to be on the web.