Tata Manza vs Mahindra Logan, Ford Ikon and Suzuki Dzire
It is big, comfortable and cheap. But can the Tata Manza overshadow
the competition where it matters the most? We have the answer.
There is no denying the fact that the hatch segment makes up for more than 50 percent of the total car sales in India. But what does this have to do with this comparison of ours? The point is that most owners in this segment will someday decide to upgrade to a car that has a boot, is more spacious and of course, is bigger from the outside. Since these prospective buyers will be switching over from a small and hence a low priced car, it means they will be on the lookout for a sedan that offers everything they want at the lowest possible price that too without sacrificing the status part - very important to massage their egos in front of family and friends. This is fair enough and also a reason for us to pit the new TATA Manza against its direct rivals: the Ford Ikon, the Mahindra-Renault Logan and the king of the segment, the Maruti Suzuki DZire. We have decided to pit the diesel variants of the above cars against each other and during the comparison, we shall concentrate on the top end variants of each vehicle. This, however, brings us to a small problem - the Ikon comes in only one variant which doesn't really leave prospective owners with much choice, does it?[/img]
It is big, comfortable and cheap. But can the Tata Manza overshadow
the competition where it matters the most? We have the answer.
There is no denying the fact that the hatch segment makes up for more than 50 percent of the total car sales in India. But what does this have to do with this comparison of ours? The point is that most owners in this segment will someday decide to upgrade to a car that has a boot, is more spacious and of course, is bigger from the outside. Since these prospective buyers will be switching over from a small and hence a low priced car, it means they will be on the lookout for a sedan that offers everything they want at the lowest possible price that too without sacrificing the status part - very important to massage their egos in front of family and friends. This is fair enough and also a reason for us to pit the new TATA Manza against its direct rivals: the Ford Ikon, the Mahindra-Renault Logan and the king of the segment, the Maruti Suzuki DZire. We have decided to pit the diesel variants of the above cars against each other and during the comparison, we shall concentrate on the top end variants of each vehicle. This, however, brings us to a small problem - the Ikon comes in only one variant which doesn't really leave prospective owners with much choice, does it?[/img]